domingo, 10 de agosto de 2008

El complot para salvar el planeta

The Plot to Save the Planet, con este sugerente título, Dumanine nos expone en su libro diferentes proyectos a través de los que diferentes empresas e inversores están desarrollando soluciones para el medio ambiente:

• The savvy investors: Why Warren Buffett is investing heavily in wind power; and why John Doerr, the venture capitalist and early backer of Google, is saying that “green tech is bigger than the Internet and could be the biggest economic opportunity of the twenty-first century.”

• The cars of the future: The competitively priced plug-in hybrids that will get 60 miles to the gallon, and the battle being waged by fifteen start-ups competing to capture the electric car market.

• The fuels without fossils: New sources of energy from plants such as prairie grass and algae that could capture a big chunk of the $300 billion U.S. wholesale gasoline market.

• The corporate mavericks: Companies such as Duke Energy and GE who are creating the low-carbon business models of the future, as well as cleaner ways to provide our power needs.

• The energy-miser homes and buildings: The new Bank of America Tower in New York City and the green low- and middle-income homes being constructed by visionaries who were told it couldn’t be done and still be affordable.

• The “thin film” solar energy: How it is making the cost of heating a home comparable to traditional methods without emitting greenhouse gas.

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